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Essentials Purple Toner for Blondes & Silvers
$24.99
Wear now, Pay later
5-Day Exchanges & Returns
Free shipping on orders over $100
Milano Essentials Purple Toner For Blonde, Silver & Lightened Human Hair Wigs, Toppers & Extensions
Keep blonde, silver, and lightened hair looking fresh, bright, and beautifully cool between salon visits. This violet-infused toning treatment instantly neutralizes unwanted yellow and brassy tones while gently cleansing and refreshing the hair. Specially formulated for human hair wigs, toppers, and extensions, it leaves hair looking luminous, refreshed, and noticeably more vibrant. The vegan, sulfate-free formula delivers professional-quality toning while helping maintain the softness, movement, and longevity of your hair.
Neutralizes Brassiness for a Brighter, Cooler Tone
Purple pigments work to counteract yellow and golden undertones that can develop over time, restoring a cleaner, brighter blonde, silver, or lightened shade. The result is a more polished, salon-fresh appearance with enhanced brightness and dimension.
Gently Cleanses and Refreshes While It Tones
Formulated with Coconut Oil and Jojoba Seed Oil, this toner gently cleanses while helping to restore softness and lightweight hydration. It refreshes the overall look and feel of the hair without leaving behind heavy residue or buildup. Hair feels silky, clean, and revitalized after use.
Powered by Botanical Extracts
Baobab Seed Extract, Matricaria Flower Extract, and Sage Leaf Extract help support the overall condition and appearance of the hair. These nourishing botanicals enhance softness, shine, and smoothness while helping hair look healthy, vibrant, and full of natural movement.
Designed Specifically for Alternative Hair
Human hair wigs, toppers, and extensions require specialized care. This gentle, sulfate-free formula tones and refreshes to help preserve color, softness, and the integrity of your investment while extending the life of your hair.
How to Use
- Rinse hair piece and gently wring out excess water before toning
- Add a quarter-sized amount of toner and a small amount of conditioner to a basin of warm water, mixing until fully dissolved. The added conditioner helps keep the hair soft, hydrated, and silky during the toning process.
- Submerge hair and gently swirl for 20–30 seconds. For a cooler, icier tone, continue swirling for an additional 30–60 seconds.
- Check frequently and remove once the desired tone is achieved.
*WARNING* Do NOT apply the toner directly to your wig, topper, or extensions. Applying the product directly to your hair can result in dying the hair purple and/or staining the hair.
INGREDIENTS/INGRÉDIENTS: Water (Aqua) (Eau) Sodium Alpha Olefin Sulfonate Cocamidopropyl Betaine Glycerin PEG-7 Glyceryl Cocoate Cocos Nucifera (Coconut) Oil Simmondsia Chinensis (Jojoba) Seed Oil Hydrolyzed Adansonia Digitata (Baobab) Seed Extract Chamomilla Recutita (Matricaria) Flower Extract Salvia Officinalis (Sage) Leaf Extract Coconut Acid Citric Acid Potassium Sorbate Phenoxyethanol Polyquaternium-10 PEG-12 PEG-12 Allyl Ether Sodium Methyl Cocoyl Taurate Sodium Chloride PEG-150 Distearate Acid Violet 43 PEG-12 Dimethicone Ethylhexylglycerin Sodium Benzoate Tetrasodium Glutamate Diacetate Sodium Sulfate Sodium Methyltaurate Benzyl Alcohol Propylene Glycol Fragrance (Parfum) Linalool Coumarin Benzyl Salicylate Hexyl Cinnamal Limonene * Certified organic ingredient/Ingrédient certifié biologique
| Style | Essentials Purple Toner for Blondes & Silvers |
| SKU | 24735 |
Expert guidance, zero pressure
Choosing hair online should feel supported, not rushed.
Whether you’re navigating hair loss, modest coverage, or a new look, our specialists can help with fit, color, security, and customization at your pace.
Virtual, phone, and showroom appointments are available.
Email: cs@mcwigs.com
Call: 562-426-2971
WhatsApp: +1 310-893-3260
No-pressure support
Ask questions privately, take your time, and decide when you’re ready. The goal is confidence, not pressure.
After-purchase clarity
We keep policy links, care guidance, and support close so you know what happens after your piece arrives.
What happens during a consultation?
A specialist listens to what you need, then helps with fit, color, coverage, security, and customization options. Consultations can be virtual, by phone, or in a showroom.
Can I use FSA/HSA funds?
Many plans cover medically necessary wigs or toppers, and a Letter of Medical Necessity may be required. Confirm your plan’s rules and keep your receipt and any requested documentation.
What is your return policy?
Online orders have a 5-day return/exchange window when items are in as-new, unworn, and unaltered condition. Some customization and service fees may be non-refundable, so review the policy before ordering.
How can I reach Milano?
Email cs@mcwigs.com, call 562-426-2971, message WhatsApp at 310-893-3260, or use the chat icon on the site.
Policies and plan coverage can vary. Please review current policy pages or contact Customer Care for product-specific questions.
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5-Day Exchanges & Returns
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Cap Size Chart
Small
Medium
Large
Circumference
54cm (21.3”)
55cm (21.7”)
56cm (22.1”)
Forehead to Nape
32cm (12.6”)
33cm (13”)
34cm (13.4”)
Small
Circumference: 54cm (21.3”)
Forehead to Nape: 32cm (12.6”)
Medium
Circumference: 55cm (21.7”)
Forehead to Nape: 33cm (13”)
Large
Circumference: 56cm (22.1”)
Forehead to Nape: 34cm (13.4”)
Circumference
Forehead to Nape
Choose Your Lace Front
Best for Bangs
Zig Zag Lace Front
A flatter, lower-profile finish (3/4" depth) that sits close to the scalp. The flatter lace eliminates bulk along the forehead for a subtle, natural-looking hairline — ideal if you wear bangs or prefer a close-to-the-scalp appearance.
Most Popular
Zig Zag Deep Lace Front
A fuller, more lifted look (2" depth) with the lace extending further back from the forehead — adding volume at the hairline and top. Creates a seamless transition — ideal if you wear a side part or want more body on top.
Choose Your Divine Lace Front
Best for Bangs
Zig Zag Lace
A narrower lace top (1.5" wide) that provides a flatter, less voluminous look on top. Sits closer to the scalp for a smooth silhouette — ideal if you wear bangs or tend to be heavy on your wigs and frequently lose hair.
Ideal for Side Parts
Zig Zag Deep Lace
A wider lace top (5.5" wide) that adds volume by the hairline and top. Creates a seamless, undetectable transition at the front hairline and part line — ideal if you wear a side part on your wig or topper.
Select Secure Method
RECOMMENDED
Clips & Lace WiGrip Band
Eliminate the use of clips with the Lace WiGrip Band. Secures wig while preventing headaches and irritation.
NO CLIPS NEEDED
Freedom Lining
Freedom lining inside cap secures any wig in place without the use of clips or combs. Suggested for full or partial hair loss.
GLUELESS · NO CLIPS
Silicone Lining
Silicone lining inside cap secures any wig in place without the use of clips or combs. Suggested for full hair loss.
FOR TAPE OR ADHESIVE
PU Lining
PU lining protects any wig with PU tabs to adhere to double sided tape or adhesives. Suggested for full hair loss when adhesives are used
Select Secure Method
Select Secure Method
Select Secure Method
Earpieces
MOST CUSTOMERS
Without Ear Pieces
Best if you have bio hair near your temples that's a similar color to your wig. Most customers don't need ear pieces — this is the lighter, more comfortable option.
FOR FULL COVERAGE
With Ear Pieces
Best if you have little or no bio hair near your temples, or if your natural hair color is noticeably different from your wig color.
Base Size
